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	<title>Thoughts on Tech, Deals, and Markets &#187; Economy Deflation Technology</title>
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		<title>Is Deflation Really That Bad?</title>
		<link>http://sandykory.com/2009/01/08/is-deflation-really-that-bad/</link>
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		<pubDate>Thu, 08 Jan 2009 10:21:57 +0000</pubDate>
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		<description><![CDATA[BusinessWeek has an article on the popularity of netbooks. In accord with the laws of technology, today you can buy more tech with less dollars.  Tomorrow, inevitably, your money will go even further in tech.   Isn&#8217;t that&#8211;dare I say it&#8211;deflation? Wait a sec.  I thought deflation was the boogeyman.  It ruined Japan in the 90&#8242;s.  [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=sandykory.com&#038;blog=6094638&#038;post=37&#038;subd=sandykory&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
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<p class="MsoNormal">BusinessWeek has an <a href="http://www.businessweek.com/technology/content/jan2009/tc2009016_713053.htm" target="_blank">article </a>on the popularity of netbooks.</p>
<p class="MsoNormal">
<p class="MsoNormal">
<p class="MsoNormal">
<p class="MsoNormal">In accord with the laws of technology, today you can buy more tech with less dollars.  Tomorrow, inevitably, your money will go even further in tech.   Isn&#8217;t that&#8211;dare I say it&#8211;deflation?</p>
<p class="MsoNormal">Wait a sec.  I thought deflation was the boogeyman.  It ruined Japan in the 90&#8242;s.  But what about in tech?  With netbooks, high-functioning machines are available for $300.<span> </span>Same as with every tech product, both B2B and B2C.  Large screen TV’s prices are in freefall, online classified ads are free to publish, it takes a few bucks to start an Internet business, etc.<span> </span>Why don&#8217;t tech buyers hoard their money and wait for tomorrow to spend?  Their tech dollars will be worth a lot more.   But obviously that doesn&#8217;t happen.  Even in this dismal economy, people are still buying iPhones and video games even though they could get more value buying in the future.  At least in technology, no, deflation really isn’t that bad.</p>
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